NZ TRAVEL BROCHURE
After visiting Queenstown, NZ in August 2016 I fell in love with the gorgeous scenery. Throughout this time I relied heavily on travel brochures and while they were useful I never thought that they did the town justice. Thus when I came back I decided to create a brochure that would not only be helpful but also well-designed.
Within this brochure I wanted t keep the focus on photography as I thought the imagery of the landscape was the most compelling argument for visiting. I chose to incorporate red as the accent color because the stark contrast against the greens and blues served to emphasize all of the colors.
The innermost section to the brochure is the first one seen when it is unfolded and opened up fully. It is the view of Queenstown from atop the "Queenstown Hill" and commonly known as the spot which best showcases the vast landscape. The wild beauty of the mountains, lake, and surrounding woods in contrast with the small town is sure to inspire any traveler to want to visit. The setup of the brochure additionally enables this image to be used as a poster either for travelers or for advertising, which could provide even more publicity for the town. A contrast of the bright red with the deep blues results in an even more vibrant image.
